CX, Buyer Expertise Administration, Segmentation, CX Advertising and marketing, CJM, Service Blueprint and Course of Design, Knowledge Evaluation
What you’ll study
Introduction to Buyer Expertise Administration
Concept Overview
Excessive-Stage Frameworks
CX Rules
Buyer Segmentation and Persona Growth
Service Restoration and Criticism Dealing with
Buyer Journey Optimisation
Service Blueprinting and Course of Design
Voice of the Buyer (VoC) Evaluation
Emotional Expertise Design (EED)
Lifetime Worth (LTV) and Buyer Lifetime Worth (CLV)
Worker Expertise (EX)
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